Nova Scotia-born seafood delivery company Larry’s Catch has opened a new warehouse in Vancouver, marking its first dedicated distribution hub on the West Coast as it expands into British Columbia, Alberta and Saskatchewan.
The company said the new facility is meant to strengthen its delivery network, cut shipping costs and make its wild-caught Canadian seafood easier to access for customers across the three western provinces. Larry’s Catch currently ships to customers across British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, Quebec, New Brunswick, Nova Scotia and Prince Edward Island.
“This new warehouse is a major milestone for Larry’s Catch and a reflection of how quickly Canadians are embracing a better way to enjoy seafood,” said Glen Creaser, co-founder of Larry’s Catch, in a statement. He said the expansion is meant to bring the company closer to its customers and build out the infrastructure needed to connect Canadians with seafood harvested in their own country.
From a Family Favour to a National Brand
Larry’s Catch traces its origins to Creaser asking his father, a fisherman named Larry from Nova Scotia, to ship seafood to Ontario. The company, which also includes co-founders James Quinn and Javier Mejorada, launched in 2024 and shipped 264 orders in its first year. It has since grown to an annualized pace of more than 30,000 orders.
In an interview with Retail Insider, Creaser said the Vancouver warehouse was built to improve on an existing shipping capability rather than create an entirely new one, noting that the company could already serve Western Canada before the facility opened. He said the warehouse opened up more postal codes, shortened transit times, made deliveries more reliable, and reduced shipping costs enough that the company could extend free shipping on orders over $150 to a larger share of the region.
Creaser said the biggest upfront cost associated with the warehouse was stocking it with enough inventory to give Western Canadian customers access to the same range of products available elsewhere in the country.
Lower Costs and Wider Reach
According to Creaser, shipping costs for orders that fall below the $150 free-shipping threshold have dropped to less than 25 per cent of what they would have been before the Vancouver facility opened. He said the company is now able to reach postal codes representing more than 95 per cent of the population in the regions it serves, including more rural and underserved communities, though the company did not provide an exact figure for the number of additional postal codes now covered.
Creaser attributed much of the company’s order growth to word of mouth and customer referrals, along with an existing customer base in Western Canada that the company had built before the warehouse opened. He said the company’s priority is maintaining customer experience alongside growth rather than targeting a specific order volume.
What Comes Next
Asked about future expansion, Creaser said Larry’s Catch plans to rely on customer feedback to guide decisions on further warehouses, potential retail partnerships, or other distribution methods, rather than expanding without a clear customer need behind it.
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